There are a few reasons why our products come at a premium. The truth is, real dairy is far more expensive to produce than UHT or evaporated milk. Since we don’t have a dairy industry in Nigeria, we’re investing heavily in developing the infrastructure, equipment and trust needed to create one. We’ve also pledged to pay a fair price per litre to our pastoralists, which ultimately benefits our economy. So, the extra cost doesn’t just go into our pockets – we’re building something that we’ll all benefit from in the future. 

As we grow, we’ll eventually achieve the economies of scale available to bigger brands, which will allow us to pass cost savings on to our customers.